I. Clarifying core access conditions
Entry Wechat (cdn96330)
(I) Laying the Qualification Cornerstone
A solid business qualification is the first and foremost prerequisite for entering the TikTok Guild Hall of Fame. Enterprises are required to hold a legally valid business license, and their business scope should be precisely anchored in cultural entertainment, artist agency, webcasting, new media operation and other related fields, which is not only a requirement for compliance, but also a key identifier to show that the enterprise is professionally engaged in the guild operation business. For example, the clear coverage of “cultural and artistic creation and performance services”, “performance brokerage activities planning”, “Internet cultural dissemination” and other sub-divisions will greatly enhance the suitability of the application. At the same time, the enterprise operation length is best full of one year, which is a year of wind and rain baptism, witnessed the enterprise to deal with the fluctuation of the market cycle, financial control, and the team’s ability to integrate, for the platform audit to inject a dose of “cardiac needle”.
(ii) Resource strength escort
A complete resource reserve is as indispensable as the fuel warehouse of the guild’s voyage. Professional team structure, to bring together all kinds of elites. Artist brokers need to have a poisonous vision, can be accurately excavated from the sea of people with outstanding talent, unlimited potential anchor seedling, and customized personalized development path; content planner is like a creative engine, always capturing the global trend of hotspots, will be cleverly integrated into the popular trend of live scripts, to create explosive content; data analysis commissioner is the mastermind behind the scenes, with the depth of the platform’s insights into the platform data, accurately interpreting the user preferences, flow direction, for the operation strategy The data analysis specialist is the mastermind behind the scene, with deep insight into the platform data, accurately interpreting user preferences, traffic direction, and providing a scientific basis for the dynamic adjustment of operational strategies. Funding, you need to set aside enough money for pre-intensive investment, such as the anchor recruitment campaign, the purchase of high-quality live equipment to protect the screen texture, sound effects, as well as planning marketing activities to enhance the visibility of the guild, to ensure that in the fierce competition in a hit.
Second, careful preparation of key application materials
(A) Business identification
Business license copy of the original high-definition scanned copies is the most important, be sure to ensure that the image is clear, the text is legible, the enterprise name, registered address, registered capital, scope of business and other core information is presented in full, with no omissions, which is the platform to identify the legitimacy of the enterprise and the size of the magnitude of the key “business card”. The scanned copy of the legal representative’s valid identity document follows closely to ensure that the identity information is accurate, and the two corroborate each other to build a solid line of defense for enterprise identity authentication. If foreign capital components are involved, additional detailed information such as foreign capital access approval documents and description of shareholding structure is required to satisfy the platform’s prudent verification of complex capital composition.
(ii) Operational strategy blueprint
A visionary and practical guild operation plan is the “soul” of the application materials. The opening paragraph analyzes the current market situation with detailed and accurate data, and points out the guild’s positioning and differentiated competitive advantages, such as focusing on specific regional cultures and niche talent areas to create unique content labels. Short-term planning (3 – 6 months) should have clear quantitative goals, such as signing up [X] potential anchors, incubating [X] live rooms with [X] million fans, and achieving monthly revenue exceeding [X] million yuan; medium-term planning (6 months – 1 year) focuses on market expansion, with a plan to enter [X] key overseas regions, set up localized operation bases, enhance the brand’s international influence, and achieve a year-on-year growth of [X] percent; long-term planning (1 – 3 months) focuses on market expansion. The long-term plan (1 – 3 years) can be boldly imagined, aspiring to be among the top global head guilds, building a complete anchor ecological industry chain, and cultivating several internationally renowned super anchor IPs. content strategy section should be subdivided into the proportion of live broadcasting categories, and elaborate on the creative planning for different categories, such as designing an interactive talent challenge for talent live broadcasting, and creating a series of themed travel live broadcasting with examples of novel ways to play. The promotion plan should detail the creative planning for different categories, such as designing interactive talent challenge sessions for talent live broadcasts and creating a series of themed travel live broadcasts for life live broadcasts, etc., and illustrate with examples how to skillfully leverage the popular trends and festive nodes of the TikTok platform to achieve exponential traffic growth. The promotion plan should draw an all-round traffic attraction map, covering online and offline multi-channel synergy, using social media platforms (Facebook, Instagram, Twitter, etc.) for creative warm-ups and KOL promotion, and carrying out activities such as campus auditions and community talent shows offline to attract local talents and enhance the guild’s exposure in all aspects.
Translated with DeepL.com (free version)